Earlier this summer, I was interviewed by Inc. magazine on the how to keep salespeople motivated, especially when they miss their numbers. Business owners and sales managers need to focus on specific parts of their sales process rather than just hammering on the overall sales goals.

In this Inc. story, entitled, Fighting the Sales Force Blues, read about two of my clients (Joe and Michele) who have taken a proactive stance to adjust to the current market conditions, rather than playing the victim or taking the ‘wait and see’ attitude.

Read about what they have done in response to the changes in their marketplace which has resulted in keeping them on top of their game and on top of their sales. Here’s what CEO’s, managers and business owners need do to stay on track and, most importantly, keep salespeople motivated in an uncertain economy.

Here’s the link to the full article on Inc.