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Sales quotas are set, but is there alignment, buy-in, COMMITMENT and a bulletproof strategy to achieve them? Are you certain your sales team has the SKILLS, MESSAGING, fearless ATTITUDE, SELF-ACCOUNTABILITY, TIME MANAGEMENT strategy, and structure to thrive? An are they excited about what they can achieve this year?

Here’s the 7-step strategic conversation that gets your salespeople confidently committed to their goals, strategy, and the coaching needed to ensure they execute, excel, and enjoy the process.

This isn’t just about setting the right goals. You have that conversation, good or, well, most of the time, ineffectively. (Example: “Here’s your quota for the year. I know you can do it! Make it happen!”)

This is about the conversation most managers are NOT having that goes overlooked, which will determine whether that salesperson will have a successful year. It’s the deeper conversation between management and each person on their team that needs to take place after the goals are set—the conversation that not only covers strategy, alignment of goals and responsibilities, but encapsulates everything to ensure expectations around coaching, performance and personal accountability are clearly set, managed, and aligned to ensure success throughout the year.